Triangle™ Bonus Days Campaign
Big Bonus Days had always been a partnership event between the loyalty program and CT Bank at Canadian Tire locations. With the rewards program revamp this event got rebranded to appear at stores owned by Canadian Tire Corporation such as Mark’s and Sport Chek. I worked the first event after the launch of Triangle Rewards program setting the standard to the promotion of the event from digital to store POP, while loyalty developed the rebrand of the event.
